A Final Roundup of Startups in Asia Singapore

A Final Roundup of Startups in Asia Singapore

    Feb 6, 2012

Rumor: Apple’s Siri Will Add Chinese Support Next Month

Rumor: Apple’s Siri Will Add Chinese Support Next Month

    Feb 8, 2012

Work Hard, Work Hard, Work Hard

Work Hard, Work Hard, Work Hard

    Feb 6, 2012

Bernard Leong on Internet Trends and Entrepreneurship in Southeast Asia

Bernard Leong on Internet Trends and Entrepreneurship in Southeast Asia

    Feb 5, 2012

Share a Pint of Starbucks® Ice Cream on Facebook

Starbucks-ice-cream-pintStarbucks® has managed to build a strong online presence through the use of Social Media platforms Facebook, Twitter and YouTube. Now, it is showing the world how to celebrate National Ice Cream Month with a simple application on Facebook.

Facebook Users can now (from July 6 to 19) log on and visit Share a Pint of New Starbucks® Ice Cream application to collect a coupon for a complimentary pint of any new Starbucks® Ice Cream flavor.

Starbucks-Pint

Whether the coupon is for surprising your loved ones or entirely for your own pleasure, hurry and grab one of the 20,000 coupons shared every day, quantities limited to about 800 pints an hour!

Starbucks® to date has close to 3.5 million fans on Facebook. Such success is the result of listening to fans’ comments and feedbacks and doing something about it. Starbucks® is truly sincere in connecting with and benefiting its Social Media Fans; something other companies can learn and benefit from.

Tags:

About Sarah Chong

Co-founder and editor of Penn Olson. A laid-back marketing student otherwise. Loves social media and twitters about everything! (yes even about the stranger who chants to himself) A huge Harry Potter movie fan who is extremely scared of geckos.

SHARE THIS POST?
Subscribe to our RSS Feed, or follow us on Twitter
or simply recommend us to friends.
  • http://www.penn-olson.com/2009/07/30/how-to-be-a-social-media-winner/ Penn Olson – How To: Be a Social Media Winner

    [...] hunt for its newly launched outdoor ad posters, and be the first to post a photo of one on Twitter. Share a Pint of Starbucks® Ice Cream is another campaign done by Starbucks through Facebook and offline [...]

  • http://www.penn-olson.com/2009/12/03/3-things-we-can-learn-from-ikeas-facebook-campaign/ 3 Things We Can Learn From IKEA’s Facebook Campaign | Penn Olson

    [...] can be done with different tactics. It can involve elements of fun, humor, mystery, exclusivity, reward, novelty and et cetera. Your campaign is up for you to shape. No matter what you come up with, [...]

Switch to our mobile site