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10 Facebook Applications for Business

button-facebook

Have you ever considered using Facebook for your business? I bet you have heard stories on how businesses have used it successfully for marketing, branding, customer service, file sharing and work management.

We’ll explore, in a nutshell, how these 10 simple applications could help you achieve various business goals

1. Facebook Page

Type: Marketing

A Page allows you to bring your fans and customers together on Facebook to interact with each other. Conversations topics are normally related to the organization, ranging from a new product launched, customer service, recent advertisements to their customer experience. This application can be found here.

Besides activity among your fans, there are a couple of useful functions which allow you to keep your customers updated and would probably help spice up more conversation. Refer to my post on 5 Successful Facebook Pages to get a better idea on how a page could help your business grow.

2. Facebook Event

Type: Marketing

Facing difficulties marketing your event? Why not invite people via Facebook? You are just a form away!

Facebook Events

Besides that, Facebook’s Event application allows you to view your Guest List, which gives you a further breakdown of their invitation status: Attending, Maybe, Declined, Not Yet Responded.

3. NetworkedBlogs

Type: Marketing

With more businesses owning a corporate blog, there is a greater need to market your blog to gain more readership. NetworkedBlogs helps your blog gain more exposure by allowing people to follow your blog post via Facebook.

Facebook Blog network
4. Notes

Type: Marketing

Notes is a fairly easy to use application. All you need to do is to insert your RSS feed link and it would automatically update your friends on any new posts in your blog. Notes includes showing the title and also a short description of your post.

Facebook Note

5. Simplaris Blogcast

Type: Marketing

Blogcast has a similar blog feed function as Notes except that it only shows the title of your blog post. Additionally, Blogcast allows you to re-share your blog updates conveniently, with the help of the yellow Blogcast button.

Facebook blogcast button
6. Calliflower

Type: Communication

Facebook Calliflower

With the current financial climate, cutting cost is definitely every businesses’ priority. You may want to consider using Calliflower for your conference call.

7. To Do List

Type: Personal Management

To Do List allows you to create your task list on Facebook. This is extremely useful for business people who’re extremely addicted to Facebook.

Facebook to dos

Note: You might want to set your to-dos to private

8. Files

Type: Files Management

Having trouble to share your files with your partners and colleagues?
Facebook Files, powered by box.net, works like a virtual thumbdrive. Create a collaborative folder, upload files and share them with your friends.

facebook files
9. Slide FunSpace

Type: Fun Marketing

All work and no play in any social media platform will slowly create a barrier between you and your online friends. A couple of humorous and interesting posts could prevent such a barrier from developing and Slide FunSpace is exactly what you need. It contains loads of fun and interesting resources for you to forward to your peers.

By having a good balance between work and play portrays you as an all-rounded person, someone who works hard and is at the same time fun to be with. This would definitely increase your popularity in any Social Media tools and help you get heard!

10. Application Builder

Type: Marketing

9 out of 9 applications shown above are created by companies with the intent to entice their application users to pay for their service one day. Maybe you too should leverage on Application Builder to develop a simple application that helps spread your brand name across the globe. A Quiz application would be something good to start with.

facebook application builder

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About Willis Wee

Founder of Penn Olson who is also an entrepreneur since 2005. He has had experience in crafting social media strategies for organizations such as Marriott Vacation Club, James Cook University, Reach Singapore and Unilever. Contact him at willis[at]penn-olson[dot]com

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  • http://cindyking.biz/ Cindy King

    Thanks for the list! I really like the business focus.

    This is the first time I've heard of Blogcast, so I'll be checking that out, and I'll be using the Event application soon :)

  • http://twitter.com/williswee Willis Wee

    Thanks Cindy! :)

  • gengstrand

    Most marketing facebook apps are clever ways to trick users into spamming their friends so thanks for this list of apps that values real functionality over trying to be a cute time waster. Extending the value of your business into the facebook environment is what we were thinking of when we created http://apps.facebook.com/cogenuity/ which is the facebook app for our social collective intelligence platform Cogenuity.

    If you could have a custom facebook app written for your business, then what would you create?

  • http://www.socialfactory.net/ facebook applications

    Social Factory is expert in social media developments, we expertise in Facebook, Bebo, Friendster, Social Media Widgets, Google Android, iPhone applications and many more!

  • danny good

    sounds good I guess I need some facebook 101

  • http://twitter.com/f_coverz Nikki – FunkyCoverz

    Rather than Blogcast, I prefer Social RSS. Their customer service is top rate.

  • alanaarmstrong

    Some of these applications look like real let-downs. I'd be eager to try a couple of them but their Facebook reviews tell me otherwise.

  • http://www.promodirect.com Promotional Products

    these list of applications are great to use… I am sure to use some of these applications for my business page.

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