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There is always a magical feeling that surrounds special dates like 09/09/09. Because of their uniqueness, people often go out of the way to hold special celebrations and events on these dates.
Marketers are no different; they realized how consumers pay more attention to this rare combination of numbers and are pleased to leverage on this behavior. The consequence? Product launches await this special date, 09/09/09, which is easy to remember, significant and buzz filled.
We may disapprove with marketing techniques like these but we can’t deny the value-add these products present to our lives! Here are 5 products that might make your 09/09/09 more exciting.
1. Apple iPod Launch
For the past few years, Apple would launch its new iPod series on a Tuesday each September. This year’s launch is nailed at 10:00 am Pacific time (1700 GMT) at a downtown San Francisco theater this month. What’s different is that the event no longer falls on a Tuesday. With 09/09/09 being a Wednesday, Apple has sacrificed its Tuesday tradition for a day more special.
Mac lovers are all eager to find out what new features the new iPod has to offer. Some also wonder if Steve Jobs would be leading the product launch for the first time since he returned from his 6 months medical leave.
2. The Beatles: Rock Band
Put your guitar skills to test with The Beatles: Rock Band, a new edition of the game for Xbox 360, PlayStation 3, and Wii consoles, arriving on 09/09/09. Happy to hear that? Double that joy as Apple Corps Ltd. and EMI Music have also announced 09/09/09 as the release date of the entire original Beatles catalogue, digitally remastered.
The date seems to be a perfect match for this release, as you will find a song titled “Revolution 9″ in the Beatles’ White Album.
Here’s a game trailer video to spice things up.
3. A Day On The Planet
The next time we get to see 09/09/09 would be a thousand years from now. Doubt anyone here’s going to live that long. Mark this remarkable date by penning down your 09/09/09 experience and sending them to be considered for publication.
Yes, “A Day On The Planet” is a book that plans to consolidate 500 stories from different parts of the world. You can read more here.
4. “9″ – The Movie
The movie description:
A new era in animated storytelling begins on 9.9.09. Visionary filmmakers Tim Burton (The Corpse Bride, Charlie and The Chocolate Factory) and Timur Bekmambetov (Wanted, Nightwatch) join forces to produce wunderkind director Shane Acker’s distinctively original and thrilling tale.
9 stars Elijah Wood, John C. Reilly, Jennifer Connelly, Martin Landau, Christopher Plummer and Crispin Glover and features the music of Danny Elfman. When 9 (The Lord of the Ring’s Elijah Wood) first comes to life, he finds himself in a post-apocalyptic world. All humans are gone, and it is only by chance that he discovers a small community of others like him taking refuge from fearsome machines that roam the earth intent on their extinction.
Despite being the neophyte of the group, 9 convinces the others that hiding will do them no good. They must take the offensive if they are to survive, and they must discover why the machines want to destroy them in the first place. As they’ll soon come to learn, the very future of civilization may depend on them.
5. Your Work
09/09/09 is probably not a holiday for most of us. Enjoy your work and pray that your boss is kind enough to let you off early.
Have a great 09/09/09!
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