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Social Sites: While Everyone Falls, Facebook Rises

facebook_logoA couple of days ago, we reported that Facebook’s traffic grew while Twitter remained stagnant. Since then, we were pretty curious how the other social sites were performing, namely Digg, Twitter and MySpace.

Interestingly, all of them experienced a dip in unique visits and adopted a flat growth pattern (see graph below). Facebook was the only site that enjoyed a steady growth.

Did Facebook steal all the love from the other social sites?

With tons of addictive games, quizzes and news feeds to keep its users entertained, Facebook has surely created a state-of-the-art site.

By Compete:

facebook vs rest

Facebook 4x greater than MySpace

Facebook is now 4x greater than MySpace in terms of unique visitors.

Remember how everyone flocked to MySpace and Friendster in the earlier days of the social media era? It is amazing how the table has turned. While the first few social networking sites had the first mover advantage, on hindsight, that could have played against them as well.

Zuckerberg had the chance to watch and adopt others’ strengths and avoid their mistakes. With that and some creativity, he made Facebook the ultimate social networking site that everyone loves.

Sometimes the first suffers from the winner’s curse. Just a thought.

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About Willis Wee

Founder of Penn Olson who is also an entrepreneur since 2005. He has had experience in crafting social media strategies for organizations such as Marriott Vacation Club, James Cook University, Reach Singapore and Unilever. Contact him at willis[at]penn-olson[dot]com

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  • http://www.expeditusmedia.com/ Rod

    Facebook i still growing and i have no doubt about that. But will there come a time where they will end up like MySpace?

  • http://twitter.com/williswee Willis Wee

    Possible if there is another social networking site that proves to be better than facebook :)

  • D

    FB is growing because desperate parents are trying to connect with their kids!

  • http://twitter.com/williswee Willis Wee

    There are some truth to that! haha :D

  • http://www.oberhauser.at Ortwin Oberhauser

    I see, but I don't understand ;-) what makes Facebook so special?

    For me it's just to complicate ;-) !

    Thank you for the informative post!

    With kind regards form austria

    Ortwin Oberhauser
    feel free to follow me on Twitter
    http://twitter.com/Oberhauser
    @Oberhauser

  • http://twitter.com/williswee Willis Wee

    maybe i can cover this on another post :)

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