You know your branding team is doing a great job when obsessive fans are creating videos to promote your brand voluntarily. Well, Apple is a great example of what we call, a cult brand.
A video that was published only a week ago by pantlessknight proves exactly that. This T-Pain’s “I’m On A Boat” spoof has received more than 700 thousand views so far. Unsurprisingly, we are also seeing strong reactions from the anti-mac people. Comments are hostile but enjoyable to read.
I’m On A Mac [Spoof]
You might just want to see T-Pain’s original video to enjoy the spoof better.
I’m On A Boat
The video was also a sequel from another pro-apple video that pantlessknight created. Here’s the 3 million views YouTube hit.
