Roderick Low is a social media coach and trainer at Expeditus Media. He helps small and medium businesses make sense of the social web and equip them with the skills, tools and strategies necessary to reach out and connect to their target audience.
The world of digital marketing is certainly moving fast ahead. While many are still trying to figure out how to leverage on new media, others are already moving social networks to the mobile platform.
That brings us to one of the biggest events in 2010 – the M-Commerce World Summit. This 3-day event will be held from 16 to 19 March in Singapore, and their agenda is to discuss about strategies to develop the best business model and explore new business opportunities for partnerships in delivering mobile financial services to the mass market.
Here are some of the key issues addressed:
- Analyzing the Impacts of Regulatory Environment on M-Commerce – Lessons learnt
- Overview of Current Market Trends and Developments for M-Payments in Asia
- Profitable and Sustainable Business Models Available for Mobile Money Transfer and POS
- Commercial Opportunities and Challenges Facing the Banks in Offering Mobile Financial Services
- New Strategies to Capture the Mass Market for Mobile Money Transfer & Mobile Remittance
There will be a pre-conference workshop on 16 March 2010, titled “How to Build and Calculate A Successful Business Case for Mobile Banking?” and a post-conference workshop on 19 March 2010 on “Mobile Marketing & Advertising”.
For those who are interested in the summit, check out the details here.
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Tags: banking, M-commerce, Marketing, mobile, summit
