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INFOGRAPHIC: Social Media Demographics All In One

social media demograph infographicWe understand that women rule the social space, but this infographic created by Flowtown helps us understand the people on social media beyond the “who rule what.” Using data from Google Ad Planner, user demographics of various social sites were revealed.

Here are several interesting statistics:

(1) Richest: LinkedIn, Reddit and Twitter are three sites that have the largest proportion of people earning more than $150k annually.

(2) Youngest: Over 30% of MySpace users are below the age of 18. Would MySpace bounce back?

(3) Ladies: MySpace also has the largest proportion of female users. On the contrary, Reddit has the lowest.

(4) College: A huge bulk of social media users are studying in college.

We’ll leave the rest of the exploration to you. To understand the infographic, remember that each square represents 1%.

[Click the image to enlarge.]

social-media-demographics

Check out more infographics here.

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About Sarah Chong

Co-founder and editor of Penn Olson. A laid-back marketing student otherwise. Loves social media and twitters about everything! (yes even about the stranger who chants to himself) A huge Harry Potter movie fan who is extremely scared of geckos.

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  • http://twitter.com/mbagrrl allison najman

    This is a great chart. Do you have the data (or where I can get the data) on the number of users they based these stats on?

  • http://twitter.com/joshuamilane Joshua Milane

    This is very cool and useful for a ton of things I can think of right off the top of my head.

    Where did the data come from?

    Thanks!!

    Josh

  • http://twitter.com/williswee Willis Wee

    you guys can check up google ad planner :)

  • murielwarners

    Is this US-only (again) or worldwide? If the first, does anybody know these kind of stats for worldwide use of social media?

  • http://twitter.com/williswee Willis Wee

    this is probably worldwide. More info: https://www.google.com/adplanner

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