The social media wave is on. Businesses, which successfully adopted social media, have changed the way they approach consumers. Or rather, it would be more precise to say that businesses have conformed to the “rules” imposed by the Internet communities.
The infographic below highlights 4 changes that social media has brought upon. They are key points that greenhorn social media users would need to take note:
(1) Greater emphasis is place on connecting than selling, (2) companies have also paid more attention to individual consumer, (3) communication is now more transparent, and (4) social media stretches a business’s presence wider and easier for consumers to reach.
Via: Visual Loop
![Coffee Chat: All Things Entrepreneurship in Singapore [LIVEBLOG]](http://www.penn-olson.com/wp-content/uploads/2012/02/1-80x80.jpg)
