After crossing the 10 million fans milestone, Starbucks reached a feat that no other consumer brands on Facebook has achieved so far.
The coffee giant is known for its quick adaptation to changing technology as it is constantly on the lookout to explore better channels to reach its consumers. Foursquare and Twitter are among the other channels used to enhance and spread the Starbucks experience beyond its outlets.
If Starbucks were our 2nd home, its Facebook page would be our 3rd.
A simple announcement to celebrate its 10 million milestone has received warm reception. Over 30,000 likes and 2,000 comments; showcasing its prowess as the web most engaging brand.
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