The best guerrilla ads are those found at the least expected places. They definitely deserve a second look and a place in your limited memory. They create buzz and stimulate curiosity. They are simple yet brilliant. They are never dull but always never quite fit in. Because of all that, they are timeless. And here are 25 reasons why: 1. Red Cross: Know What To Do 2. Joffrey Ballet School: Gala 2005 Tickets 3. Kill Bill: Movie Release Promotion 4. Jobsintown: There Are Better Ways To Make A Career 5. Lego: Colorful Brick Containers 6. Cingular: Hate Dropped ...
Sep 6 2009
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Graphic British Car Crash Captures YouTube Limelight
A British graphic car crash video has proven to be a great hit on YouTube. This clip depicts a 17-year-old girl called Cassie Cowan, texting while driving and eventually causing an accident that took 4 lives. The video cost Gwent Police force 10,000 pounds to produce, and was initially meant to be broadcast locally. Nevertheless, this video created enough buzz to spread like wildfire, receiving more than 2 million views on YouTube. It was also featured in several U.S newspapers and TV channels. "It has had a massive global reaction," said budding local ...
Sep 18 2009
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How to: Get a Head Start on Social Media Marketing
If you have been thinking of marketing your brand or products using social media but have not gone about doing it, what are you waiting for? Don’t ever let technology or unfamiliarity pose as a barrier to your progress. To help you get a head start on social media marketing, here are a few tips that I think are essential for success. 1. Understand Your Consumers Consumers belong to different groups and understanding their group characteristics can help a lot in deciding which social media tool to use for ...
Sep 4 2009
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It’s Twitter War For Demi Moore and Perez Hilton
It all started with Perez Hilton commenting on how “wholesome” Demi Moore’s daughter, Tallulah is with regards to a picture of her in a low cut top (seen below). Even though the comment was a couple of weeks old, @mrskutcher was not happy when she learnt about it hours ago. That led to tweets from her saying: As we all know, Perez feeds on such mean comments about celebrities and their children, and strives on their defamatory responses. He’s definitely not going to let Demi get away with those untrue statements so easily. Ashton ...
Sep 2 2009
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Samsung to Launch Low Cost Social Media Phone
When we say mobile phones are going social, we are not joking! Samsung is going to launch Corby, a touch screen handset that focuses on Facebook, Twitter and YouTube in Europe later this month. It is also revealed that the phone is tagged with an attractive price of $215, targeting the youth market. In line with that, the phone would also be coming in colorful designs: Jamaican Yellow, Cupid Pink, Minimal White and Festival Orange. With a simple press of its display, users can access their profiles, send tweets and watch videos. The phone ...
Sep 2 2009
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Man Killed His Girlfriend Due To Facebook Jealousy
Last month, we covered a study that raised the issue of Facebook causing jealousy. Because of this very reason, a man killed his girlfriend on March 12, 2009. Brian Lewis is accused of first stabbing his girlfriend, Hayley Jones and then struggling her to death while she was trying to get some sleep. Their four children were apparently in their rooms when all that happened. The relationship first turned sour when Brian lost his job, leaving Hayley no options but to work as a care assistant. Prosecutor Mark Evans QC said: ''Hayley had at ...
Sep 1 2009
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NO Facebook For Council Staff
Facebook seems to be posing a big problem at work. According to BBC, a council found out that staff was spending an average of 400 hours on it every month. This figure definitely did not please the council and a ban of Facebook from its computers will be put in place soon. From the data, each staff spent on average 6 minutes a day on the popular social networking site; but whether they had been accessing Facebook during actual working hours is unknown. They could be Facebook-ing during breaks or before ...
Aug 31 2009
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10 CREATIVE Double-Page Magazines Ads
Here I am on a Monday morning, reading magazines and flipping through all the clutter. Nothing really catches my eye; I see the same old sexy models posing with the latest products. And then wait. What’s this? A double page spread gone guerrilla! Now that's an ad I want to read! Don't know what I am talking about? Check out some creative double page spread ads below! 1. Your Life.... Can Turn In A Second 2. Effective Hair Removal 3. Push Up Wonder Bra 4. I'd Do Anything For Money 5. An Ad That Reacts To The ...
Aug 29 2009
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Lily Allen’s New Boyfriend and Twitter Jealousy?
The micro-blogging site, Twitter had its popularity accelerated when famous celebrities started adopting and using it intensively. It proved to be a great platform for stars to promote themselves, their latest releases and new events. From what it seems, they really do enjoy twittering and some are really active in speaking with fans. But could this marketing and branding channel become too addictive for their own good? Lily Allen, for one is not ashamed to admit that she is indeed addicted to Twitter. She recently expressed that her new boyfriend, Sam Cooper ...
Aug 29 2009
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Ikea New Logo Typeface Upsets Fans
While few would be interested to know the name of the typeface that forms Ikea's signature logo, many have long ago considered it as part of the Ikea brand. But of course Ikea's ad agency did not think much of this customized version of Futura. For its 2010 catalogue, they chose a more functional typeface, Verdana. When the catalogue found their way to mailboxes and related ads were printed on people's favorite newspapers, an outrage begun. An outrage that can only happen on the internet. Online users hate the new font, they do not ...
Oct 13 2009
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How to: Support @CharityWater on Twitter
Penn Olson Hearts Charity: Water – Posts Series. With Twitter you can do many things. You can buy and sell things, listen to stories, write poems, make a proposal, find a job, and also lose a job. What else can you do on Twitter? How about giving a billion people clean water to drink? Follow charity: water To show your support for charity: water, you can follow it on Twitter. Through simple tweets, you can be informed of the latest events and campaigns and learn new ways to promote the cause! Tweet and RT Receiving information is one ...
Aug 28 2009
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3 Things We Can Learn From Whole Foods Social Media Backlash
What CEO of Whole Foods, John Mackey did without first consulting the board has angered thousands of consumers and caused boycotters to crowd its markets, asking visitors not to patronize the company. It has gone to such an extent where the social media backlash is almost costing Mackey his post in Whole Foods. While we can't undo everything that has happened, we can learn a lot from the Whole Foods experience. 1. You Represent Your Brand, Not Yourself The debate has been going on about who’s right and who’s wrong. Is CEO John Mackey wrong ...
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