Tech in Asia

Similar to Windows and Macintosh for computers, all smart phones require an operating system to function. So which are the few companies that have a share in this lucrative industry? Expectedly, most of the companies are the big players in related industries, leaving the small players in the dust. Who's in There? Symbian OS Developed By: Symbian Ltd (Acquired by Nokia) Used in: Nokia, Samsung, Sony Ericssion What's cool?: Has the largest mobile OS market share currently Research in Motion (RIM) Developed By: RIM (themselves) Used in: All BlackBerries What's cool?: Blackberry Curve overtakes iPhone as best selling handset ...

In a phrase, Mobile Marketing refers to "any marketing activities done through portable devices". Portable devices could be anything compact including mp3 players, laptops and mobile phones. Currently, most mobile marketing activities, inclusive of advertising, are delivered through mobile phones. Mobile phones is estimated to have more than 4 billion users worldwide; penetrating the market much faster than other devices. Mobile phone marketing has a combination of 3 awesome media traits – the wide reach of broadcast TV, the precision of direct advertising and the measurability of the Internet. With such ...