Famecount, a site that ranks brand by Facebook, Twitter and YouTube popularity has come out with its list of 10 most popular consumer brands. Its Famecount Index calculates the popularity of each user relative to the most popular user on each network (more explanation here). So who’s top? It’s the coffee giant. Starbucks led the list of leading consumer brands with an index of 69.7%, followed by Coca-Cola and WholeFoods. Interestingly, food and drinks brands accounted for 6 of the top 10 worldwide consumer brands. The highest ranked non-food & drinks consumer brand ...
Tag Archives: Coca Cola
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Oct 21 2009
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Coca Cola “Open Happiness” Campaign Uses Social Media
Coca Cola's Open Happiness campaign has been on for quite some time. Some of us would have heard about it and seen some of the ads. We all know how Coca Cola uses social media to engage its massive worldwide supporters. This time round, Coca Cola is taking an interesting and bold approach towards social media use. According to the Canadian Press, the soft drink giant "will send 3 bloggers to more than 200 countries in a year to uncover what makes people happy, as part of the soft drink maker's "Open ...
Feb 24 2011
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10 Successful Facebook Business Pages
With Facebook launching its redesigned pages for businesses early this year, many have flocked into the social media site, hoping to leverage this free function to increase their online presence. And expectedly, not all pages turned out to be successful. In fact, most turned out to be disastrous. So, how do we define a successful page? And which are the businesses that made it? Although many of us believe in quantitative measures, the number of fans is definitely not the only yardstick to measure a page's success. In my opinion, a successful ...
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