Many of you may have seen Luis von Ahn’s recent TED Talk making the rounds on the interwebs. Luis was behind the creation of Captchas, and subsequently re-Captchas, which help digitize books each time you fill out an online web form. It’s an elegant solution for two difficult problems. And in this most recent TED Talk, Luis discusses his latest project called Duolingo. The very ambitious goal of this endeavor is to crowdsource the translation of the entire internet into many different languages. How exactly? Well, you can jump ahead ...
Tag Archives: Crowdsource
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Jul 18 2011
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Ben & Jerry’s Wants Singapore To Name New Ice Cream On Twitter
If you’re having trouble choosing a name for your new product, crowdsourcing one on Twitter could be your answer. There is also the added benefit of widespread discussion of your brand if you do it right on Twitter or Facebook. Ice-cream maker Ben & Jerry’s has launched a Twitter campaign, titled “Milk Us a Flavor Name,” targeting Singaporeans to help choose a name for its newly launched ice cream. To participate, follow @BenJerry_SG and tweet your suggested name with the hashtag #Benjerryflavor. The first 500 people who tweet a suggested name to ...
Jul 6 2011
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Support “Kawaii” Projects, a Crowd Funding Service For Girls Only
Another crowd funding service “Green Girl” has just launched in Japan. The system works very much like “Campfire” which I introduced in my previous post several weeks ago. What differentiates “Green Girl” from other crowd funding services is that it aims to support females only. Its goal is to support anything “Kawaii” (means adorable in Japanese) created by females. Users visiting the site can show support by clicking on the “Buy” button. If enough users agree to support the project in a certain period of time, the collected money will be used ...
Sep 23 2009
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8 Tools to Crowdsource Business Solutions and Ideas
If they say 2 heads are better than one, I wonder what a community of heads will make. Crowdsourcing, which means using ‘crowds’ to ‘source’ solutions to your problems, uses this simple concept to bring forth great ideas. James Surowiecki said in his fascinating book, "The wisdom of crowds" that large groups of people are smarter than an elite few, no matter how brilliant. Together, they are better at solving problems, fostering innovation, coming to wise decisions and even predicting the future. Companies today are crowdsourcing to develop new technologies, design advertising ...
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