Access Denied! That’s the message greeting China-based readers of Rollingstone.com, the online version of the iconic music and cultural magazine Rolling Stone. But this isn’t the work of the rampaging Net Nanny but rather a deliberate block on Chinese IP addresses that seems to stem from the publishers. That ain’t very rock ‘n’ roll. As it’s a geolocation-based restriction, let’s say it has been geotarded, which is my favourite etymologically-edgy epithet. This is usually done by music or video content providers who want to stop certain regions from accessing licensed content, ...
Tag Archives: culture
RSS feed for this section
Jun 23 2011
1
401
Bollywood Movie, Delhi Belly, Runs Creative Promotion on YouTube
YouTube has been a great marketing channel for movies like Expendables, Fast Five and many others. Now an upcoming Bollywood movie, Delhi Belly, has created an interactive video channel on YouTube in an effort to attract some attention. The marketers behind the movie have leveraged the popular video platform to create an interactive Karoake Jukebox containing songs from its edgy soundtrack. The songs of the movie are twisty and addictive, and they're creating buzz both online and offline. The jukebox looks like a typical YouTube video at first glance, but a closer look ...
Oct 6 2009
11
470
How To: Establish A Social Media Culture In Your Company
A strong social media culture is beneficial for any company. But for those who still need reasons: (1) An aggregated effort by the entire company can greatly increase your company's online presence. This essentially translates to free publicity. (2) Being social media-ish, consumers tend to associate your company with words like 'cool', 'fun', 'approachable', 'lighthearted' and 'friendly'. Now who doesn't like to do business with someone like that? (3) If implemented successfully, it keeps your company committed and better bonded as a team. Below are 5 ideas to help you achieve these benefits. 1. The ...
![Japan’s Social Giants: Trends in User Numbers [CHART]](http://www.penn-olson.com/wp-content/uploads/2012/02/IMG_5437-80x80.jpg)
Japan’s Social Giants: Trends in User Numbers [CHART]
Feb 8, 2012
Cazbak Partners With Giant E-commerce Sites, Gives Savings to Consumers in India
Feb 8, 2012
Perx’s ‘Chop Mob’ Helps Coffee Bean Increase 50% in Transaction
Feb 8, 2012
CyberAgent Ventures Invests in Vietnamese Music Service
Feb 7, 2012
DropMySite.com Backups Your Website, Email, and Database in the Cloud
Feb 8, 2012