Guerrilla Marketing | Tech in Asia

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Tag Archives: guerrilla marketing RSS feed for this section

Mar 20 2010

1066

Heineken Shows How Guerrilla Marketing Is Done [VIDEO]

byWillis WeeinVideo

Beware. This Heineken guerrilla marketing video you're about to catch is definitely more mind blowing than the ones we have blogged about. The video captured the essence of this amazing campaign held on the same date and time of a UEFA Champions League clash between AC Milan and Real Madrid on 21 October 2009. Instead of catching the epic clash of titans soccer match, more than a thousand folks were literally forced to go to a musical concert instead. I'll let the video explain the rest. - Amazing ROI With creativity, the marketing impact was ...

Nov 19 2009

587

5 Guerrilla Marketing Campaigns Captured On Video

bySarah ChonginCreative, Video

Watching great marketing campaigns uploaded on YouTube and Vimeo always helps to enlarge my view on marketing. Here are 5 that I would like to share with you today! 1. Google Video A Google frame, that was placed in areas where foot traffic was high literally gave a live "search result". That sure got the attention of many curious passers-by. Now, who said an online business cannot run an offline campaign? 2. Flying Woks A simple campaign that worked - just look at the crowd they gathered! A true inspiration for restaurants that want ...