With little budget, using public relations (PR) tactics to gain exposure for your start-up is one of the most cost effective promotional methods. And as a blogger, I do have some points to share with fellow entrepreneurs in Asia on how to do PR in an efficient manner. Here are ten tips, starting from the most obvious: 1. Before you pitch, make sure that your product is ready We often receive pitches from start-ups whose products are still in an early stage. Common bugs are fine but the core functions of the ...
How To: Unlock Your World With Foursquare [OFFICIAL VIDEO]
byWillis WeeinVideo
Foursquare is gaining popularity and looking to attract even more users with its newly launched introductory video. We understand how quickly people abandon new technology if they don't see the benefits straight away. This two minute introduction, created by Howcast, helps users adapt to the Foursquare world in 6 six easy steps. A video like that can definitely encourage adoption and help Foursquare increase its lead over Gowalla. We are also looking forward to a video that shares how businesses can utilize Foursquare. Even though its current goal is to build user ...
How To: Search Engine Optimize Your Facebook Fan Page

byJonny ChaninWeb
Jonny Chan, from Friendgiftr, is a social media scientist who uses scientific method for his practice. Follow him at @jonnychn so he can get more subjects for his research. The new SEO trend is on its way – let’s call it the Facebook SEO. After attending Search Marketing Expo (SMX) this week, I have gained first hand insights from several Facebook speakers about optimizing Facebook fan pages for higher ranking on Google. Without further ado, let’s dive into this. Setting up a vanity URL Facebook vanity URL is akin to the web site ...
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