![The Future of the Mobile Payments Market [INFOGRAPHIC]](http://www.penn-olson.com/wp-content/uploads/2011/07/mobile-money-250x250.jpg)
The Infographic of the Day series visually expresses important stories from Asia and the world of technology. G+ (and no, we don't mean Google+) has created a new infographic which predicts how the mobile payments industry might shape up in the near future. Mobile payments are growing, and fast too. It’s nothing new, since it has been part of Japanese mobile habits for quite some time. But widespread adoption is beginning to take off and it’s set to be a focal point for device manufacturers, software vendors, carriers, banks and retailers ...
Tag Archives: Mobile Marketing
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Mar 9 2011
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QR Codes: The Next Big Thing in Social Marketing?
QR Codes are not a new phenomenon. QR codes are those square matrix bar codes that appear to be a bunch of random squares which, when scanned by a mobile device, allow users to download content, read messages or visit mobile sites. Try scanning this one on the right. They have been around since 1994, and were devised as a Quick Response (hence the QR in QR codes) method initially used for tracking parts in vehicle manufacturing. Since then, the humble QR code has moved on to become an increasingly used feature ...
Sep 19 2010
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Foursquare For Businesses
What is Foursquare? Adding on to 5 Ways To Leverage Foursquare For Business, we find out more ways and prove how mobile marketing is definitely picking up. Just as you were thinking Foursquare is a fun stalking game to let friends stalk friends, you are half right. It creates conversation between friends as you better understand the places they frequent, it should be no surprise when I ask something like, "So how was the microbrewery you visited last weekend?" What is Geotagging? By tagging where you are as you send information, Google allows search ...
Jun 18 2010
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Social Networking Mobile App Usage Increased By 240%
Friends will always hear me say, "If we want to see how technology advances in the future, just look at Japan now." Accessing social networking sites through mobile phones has long been a norm for the Japanese. Now, we are seeing it happen in other places, such as the US. According to comScore’s MobiLens study, social networking apps grew their user base by 240% from April 2009 to April 2010. Other apps have also seen exponential growth:- With increased app usage, more people would be accessing social ...
Apr 2 2010
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Smartphone Users Want More Travel-Related Apps
Not only must mobile apps accompany users on the go, they must help them with their travel plans as well. If you are a hotel, a travel agency or anything travel related, this report is for you. According to eMarketer, close to 40% of smartphone users reported doing travel research on their mobile device, and more than 25% have done their bookings through it before. 20% also revealed that they were interested in receiving travel website advertisements on their device. This sure sounds like an opportunity! So, what kind of apps are users ...
Aug 2 2009
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Who’s into Mobile OS?
Similar to Windows and Macintosh for computers, all smart phones require an operating system to function. So which are the few companies that have a share in this lucrative industry? Expectedly, most of the companies are the big players in related industries, leaving the small players in the dust. Who's in There? Symbian OS Developed By: Symbian Ltd (Acquired by Nokia) Used in: Nokia, Samsung, Sony Ericssion What's cool?: Has the largest mobile OS market share currently Research in Motion (RIM) Developed By: RIM (themselves) Used in: All BlackBerries What's cool?: Blackberry Curve overtakes iPhone as best selling handset ...
Aug 2 2009
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What is Mobile Marketing?
In a phrase, Mobile Marketing refers to "any marketing activities done through portable devices". Portable devices could be anything compact including mp3 players, laptops and mobile phones. Currently, most mobile marketing activities, inclusive of advertising, are delivered through mobile phones. Mobile phones is estimated to have more than 4 billion users worldwide; penetrating the market much faster than other devices. Mobile phone marketing has a combination of 3 awesome media traits – the wide reach of broadcast TV, the precision of direct advertising and the measurability of the Internet. With such ...
Taiwan’s EZTABLE Raises $1.5 Million in Series A Round, Heads to Mainland China
Feb 9, 2012
VCotton Wants to Knock Your Socks Off. And Sell You New Ones
Feb 8, 2012
Agate Studio Wants to Make the World Happier With Games
Feb 8, 2012
CyberAgent Ventures Invests in Vietnamese Music Service
Feb 7, 2012
Perx’s ‘Chop Mob’ Helps Coffee Bean Increase 50% in Transaction
Feb 8, 2012