As we have already reviewed the fastest growing Facebook pages in Indonesia, this time we’d like to look at India’s most popular Facebook pages. These Facebook pages have all significantly increased their fan base according to Social Bakers. So without further ado, here they are: 1. Tata DOCOMO Growth: 323,282 fans in a month Tata DOCOMO is a 3G telecommunications company in India that provides HSP + 3G network for high-speed Internet. Given India is a country with high internet usage, particularly on social media sites, it is not surprising to see that ...
Tag Archives: Pepsi
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Jul 12 2010
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Adidas Triumphs Over Nike In World Cup Buzz
The Internet is dominated by the loud World Cup buzz for the past 30 days, and almost half of the conversations that took place are triggered by Adidas and Nike. Nike has smartly employed an ambush-marketing tactic for this World Cup. However, its dominance is short-lived as Adidas bounces back to snatch the top spot just after 2 weeks into the tournament. Currently at number two, Nike can pat itself on the back given that it isn’t the official sponsor. Pepsi has also adopted the same ambush strategy but unfortunately, its effort is ...
Jun 21 2010
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Pepsi Bottles Will Go Naked If Argentina Wins World Cup
Argentina's coach, Diego Maradona has made a wacky promise that he will run around naked in Beunos Aires if Argentina were to win the World Cup. To Pepsi, this is more than just a hilarious promise, which the cola giant has smartly jumped on this opportunity to set up another ambush marketing tactic for this year’s World Cup. Here’s the deal. If Argentina wins the tournament, Pepsi will strip off all labels on its bottle for a week in the soccer fanatic country. Advertising efforts to hype up this fun and creative idea ...
Jun 14 2010
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Ambush Marketing: How Nike and Pepsi Hijacked The World Cup
Ever wonder who the official sponsors of the World Cup are? If your answer is Nike and Pepsi, it is apparent that you’re under the spell of ambush marketing. Both Nike and Pepsi aren’t the official sponsors but created campaigns that followed the World Cup’s heartbeat. Nike featured stars in their national team jerseys, while Pepsi’s advertisement brings out an African flavor. So what’s ambush marketing? It involves running similarly themed campaigns around the time of the event without actually mentioning the event itself. Nike, especially, has shown others ...
Nov 15 2009
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Pepsi To STOP Advertising. Well, Not Really
PepsiCo is well known for throwing out heavy advertising dollars. Despite it being a tradition rooted all the way back to the start of its intense rivalry with Coca Cola, CEO Indra K. Nooyi has concluded that anymore money spent on advertising will be considered a blatant waste. According to The Onion, a series of meetings was held over the past months before this mind blowing decision (at least for us) was made. PepsiCo released a statement to its shareholders declaring that PepsiCo is now "what it should have been all along: a ...
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