It’s been less than a day since most of us have had our first glimpse Google’s new social project, Google Plus. But the animators over at NMA TV in Taiwan have already whipped up a short production about it. Check out the explainer below that outlines Google’s other less-than-successful social experiments (Wave, Buzz) with NMA’s typically playful CG interpretation. They also ‘poke’ fun at Zuckerberg and Co. too, as Google's new service aims to remedy many of the privacy issues Facebook users complain about. Check out the video below, and see what ...
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![The Social Media Landscape in India [VIDEO]](http://www.penn-olson.com/wp-content/themes/penn2/thumb.php?src=wp-content/uploads/2011/05/Twitter-India.gif&w=250&h=250&zc=1&q=90)
![Sina Qing, the Tumblr Clone that Extends Your Weibo [REVIEW]](http://www.penn-olson.com/wp-content/uploads/2011/06/Sina-Qing-review-header-250x250.jpg)
Jun 25 2011
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Understanding Facebook’s Promotion Guidelines
Advit Sahdev is the CEO of ODigMa, an India-based Facebook advertising agency which works closely with Facebook. In the past few days several major Facebook pages have been taken down due to the violation of the network’s promotion guidelines. These pages include Pizza Hut India, Myntra, Cadbury Bournville, and FCUK India. Why would Facebook do this? Why would they be so strict in ensuring that pages follow promotion guidelines? Here are some of my thoughts on Facebook’s promotional guidelines which will help you understand the recent event better. It will state the ...
Jun 24 2011
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Indonesian Man Rivals Jesus, the Bible in Facebook Engagement
Judging from the level of interaction on Facebook this week, Indonesian motivator Mario Teguh has climbed up to third place in the weekly interaction and engagement ranking, according to AllFacebook. It means that this public figure is only a couple of steps behind the top two religious pages ‘Jesus Daily’ and The Bible as one of the most engaging Facebook pages in the world. Mario's Facebook page managed to attract 237,110 new fans from last month according to SocialBakers, bringing his total fan count to more than 4.2 million right now. ...
Jun 23 2011
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The Social Media Landscape in India [VIDEO]
Want to know how India is shaping up in the social media space? The country is doing great and the good folks at Nielsen India, made a video to explain exactly that. (They seriously deserve a like on Facebook for creating this awesome video.) They revealed several interesting statistics. Of the 80 million Indians online, one-third of them are on social media sites. Breaking down the stats, there are about: 28 million Facebook users 9 million Twitter users 9 million LinkedIn users in India. Social media is so popular among Indian Internet users that consulting ...
Jun 23 2011
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VIVASocio Mashups Social Media, News, and E-commerce For Indonesia
The online world in Indonesia is buzzing about the arrival of VIVASocio, a new e-commerce site by Indonesian giant Bakrie Group and popular news site, VIVAnews. Remarkably, this site combines social media, news portals, and ecommerce into one single platform, blending web elements that we usually experience separately. VIVASocio is also believed to be Bakrie Group’s first step towards BTEL 2.0, Bakrie's vision to integrate all Bakrie media and tech - Bakrie Telecom, Bakrie Connectivity, Visi Cipta Media – under this one company, which is a holding company for ANTV, TvOne and ...
Jun 23 2011
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Google Maps Now Provides Traffic Information in Jakarta
If you are driving on the streets of Jakarta and have the Google Maps service switched on, you can now find information about traffic around town. Google just rolled out this feature for the Indonesian capital, a handy tool to help drivers avoid traffic jams. With the help of traffic information from data provider PT Neo Fusion Indonesia, Google Maps also updates with crowdsourced and anonymous data from GPS devices on the streets of Jakarta. In this way the map can indicate smooth road conditions green line, or show a traffic jam ...
Jun 23 2011
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Sina Weibo Teases a Beta Update, With Photo and Music Albums
Today Sina is giving a glimpse into an update to Weibo, its smash-hit microblogging platform. It's not just a cosmetic facelift, however - the teaser image (above) indicates photo and music albums, stocks/shares, and a 'more' tab to suggest further new features. With photo and music albums, it looks like Sina Weibo is expanding to be a fuller social-network, not just a launchpad for 140-character missives. Earlier this week I reviewed the closed-beta Sina Qing, which is a Tumblr-style blog that's very tightly integrated with Sina Weibo, allowing cross-posting and further interactions ...
Jun 22 2011
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Sina Qing, the Tumblr Clone that Extends Your Weibo [REVIEW]
Sina Qing is still in alpha-stage, invite-only testing, but I've gotten inside to take a look around - and, on first impressions, it looks a lot like a Tumblr clone. But more striking is how very integrated it is with Sina Weibo - the company's smash-hit microblogging platform. Clearly, Sina wants to extend vertically, giving its users the full run of 160-character tweeting on Weibo, super-fast blogging on Qing, and then their more traditional offerings of portals, profiles and old-style blogs (on blog.sina.com.cn), all under the remit of one Sina ID. ...
Jun 21 2011
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7 Things Companies Must Do to Succeed in Corporate Blogging
It is safe to assume that you already know why your company should have an active corporate blog, so rather than repeating our previous points, let’s talk about how your corporate blog should work to enhance the company’s profitability in a long run. A corporate blog is an essential communication tool for many start-ups and companies, both in U.S and in Asia. Here are 7 tips to help you get most out of your corporate blog. These tips are gathered as I manage a corporate blog myself, run a digital consulting ...
Jun 21 2011
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Indonesia’s Tourism Campaign is Digital Marketing Done Right
Are you considering Asia as a holiday destination this summer? If Indonesia is on your list, you should check Indonesia Travel's website. The Indonesian Ministry of Culture and Tourism has done an admirable job promoting its tourism industry through digital channels, especially through a dedicated website and social media platforms. Here are a few highlights from the campaign that we think they got right. Promoting local Besides information on tourism sites, videos, and events, Indonesia Travel also has specialized microsites for 19 different regions in Indonesia. Each local government offers their own ...
Jun 21 2011
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Vodafone India Fails in Facebook Reputation Management
Just because you have a few thousand fans on Facebook, it doesn’t prove that you own social media. The online battle ground is still very much run on social ethics and not by the politics of boardroom. Dhaval Valia, a consumer of Loop Mobile for last six years, switched to Vodafone India on April 15 because he wanted 3G services. Unfortunately the service was not available in Kandivali where he lived, which Vodafone initially communicated that the area has 3G network. Valia fought against Vodafones’s false service level agreement (SLA) that ...
Jun 20 2011
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Cartier Joins Burberry, LV, and More Luxury Retailers with a Youku Brand Channel
Cartier, the exclusive jeweler and watchmaker, has launched a branded channel on Youku.com, China's biggest video-sharing site. It joins six other upscale brands - Louis Vuitton, Dior, Burberry, Gucci, Omega, and Mido - in opting to engage with Chinese consumers via Youku as a part of their social media strategy in the country. Cartier's branded channel - go take a look, if you fancy it - is a bit sparse thus far, with just four videos that have been watched only a few hundred times; but it's still in its infancy. ...
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Feb 8, 2012
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Feb 9, 2012
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Feb 8, 2012
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