Congratulations to the Green Bay Packers for being the 2011 Superbowl champions! But there was more than one winner (and loser) that night. Aside from the football action on the pitch, we were also eagerly anticipating the ads during the breaks. With a 30 second spot costing USD$3 million, we were excited to see what the advertisers had up their sleeves. The fact that an ad is a Superbowl ad creates enormous interest for the brand in question. Of course, with the reach of social media, the value of that $3 million ...
Twitter and Super Bowl 2010 [STATS]
bySarah ChonginUncategorized
More people are accessing the Internet while watching TV - Super Bowl proved this point last Sunday. @kevinweil from the Twitter analytics team managed to produce an informative graph that illustrates the reaction (in terms of tweets) of Twitter users during Super Bowl. Kevin explains it best: "We categorized each incoming tweet as about the Super Bowl itself, about the brands or the commercials, or neither. Dividing each group by the total volume of tweets, we produced the graph below which represents a minute-by-minute reflection of people's thoughts and emotions during ...
ALL IN ONE: Watch & Vote Super Bowl Ads Here
byWillis WeeinUncategorized
Catching the Super Bowl Ads can never get easier than this. Forbes has created a one stop ad viewer that's really brilliant. No more Googling or YouTubing, the 2010 ads will be available on the viewer, together with a voting function, at the end of the Super Bowl. Will Google's ad appear? We shall see. Meanwhile, you can enjoy last year's compilation of Super Bowl ads below. // You must have Adobe Flash Player 9 or higher installed to view this content What's hot and what's not? Let us know your thoughts below. - Image from Wikipedia
UPDATED: Parisian Love Could Be Google’s Super Bowl Ad [VIDEO]
![UPDATED: Parisian Love Could Be Google’s Super Bowl Ad [VIDEO]](http://www.penn-olson.com/wp-content/uploads/2010/02/eric-schmidt-tweet-250x250.jpg)
byWillis WeeinUncategorized
UPDATE, Rumors were spot on: Google's Super Bowl Ad appeared during the 3rd quarter. - Google could be airing an ad during the Super Bowl. John Battelle, founder of Federated Media Publishing has dug deep to solve this mystery. Here are two clues: 1. Google CEO Eric Schmidt's tweet: Can't wait to watch the Superbowl tomorrow. Be sure to watch the ads in the 3rd quarter (someone said "Hell has indeed frozen over."). I wonder which company is he helping to promote? 2. Google's reply to John's investigative email: "Watch the ...
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