![Toyota is Hoping You’ll Be Their Social Network Racer [VIDEO]](http://www.penn-olson.com/wp-content/uploads/2011/11/social-network-racer-250x250.png)
Thanks to Chiyo over on Asiajin for pointing out Toyota’s new Social Network Racer Facebook game/promotion. While I’m not personally a big fan of playing Facebook games, there’s clearly some strong potential for companies to use the platform as a way to spread brand awareness. Perhaps even more than Comnico’s Puma Facebook game we mentioned the earlier in the week, Social Network Racer is game that encourages you to post high scores and share them with friends. But you can also earn in-game credits by sharing as well, which will ...
Tag Archives: Toyota
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![Toyota’s iPhone App Allows Kids To Take a Virtual Drive [VIDEO]](http://www.penn-olson.com/wp-content/uploads/2011/07/backseat-driver-250x250.jpg)
Jul 17 2011
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Toyota’s iPhone App Allows Kids To Take a Virtual Drive [VIDEO]
Kids can now have fun by driving while their dad or mum is driving. Yes, there is now an app for that. An iPhone app called Backseat Driver utilizes the iPhone GPS to track and mirror the actual driving route of the real driver at the front. Kids “driving” via the app can pick up virtual items encountered along the way, and will need to turn left or right in sync with the actual car. These driving routes can be saved for future drives, and as the player collects more points ...
Jul 10 2011
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Toyota Joins The Linux Foundation as a Gold Member
When you think about cutting edge wireless devices, you don't really think about cars. But that seems to be the direction in which many car makers are steering. Take Toyota for example, who - as one of world's largest automobile manufacturers - has just joined The Linux Foundation as a Gold member. According to the announcement from The Linux Foundation, Toyota is joining as a Gold member to maximize its own investment in Linux while fostering open innovation throughout the automotive ecosystem. The Linux Foundation says that its operating system is ...
May 24 2011
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Salesforce to Develop Social Network for Toyota
Toyota is working with Salesforce to create a new private social network called ‘Toyota Friend.’ The platform will give car owners the capability to receive messages from their vehicles. Each car would have its own social profile and will send messages to its owner’s phone if, for example, the battery needs charging. The service will be available first in Japan on Toyota’s electric vehicles and hybrids next year. Toyoto President Akio Toyoda explained: Social networking services are transforming human interaction and modes of communication. The automobile needs to evolve in step with that ...
Sep 22 2009
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10 Successful Businesses on Twitter
Twitter has been in the spotlight of many since its launch back in 2007. The credit goes to its versatility in any circumstances. It is currently being used for social, business, news and political purposes. Not too long ago, a study revealed that 80% of the people use Twitter for Business. But who are the cream of the crop? We define success not by the number of followers (although it is tempting to do so) but the amount of interaction and engagement it has with its followers. So here are 10 businesses, which ...
![Japan’s Social Giants: Trends in User Numbers [CHART]](http://www.penn-olson.com/wp-content/uploads/2012/02/IMG_5437-80x80.jpg)
Japan’s Social Giants: Trends in User Numbers [CHART]
Feb 8, 2012
Cazbak Partners With Giant E-commerce Sites, Gives Savings to Consumers in India
Feb 8, 2012
Perx’s ‘Chop Mob’ Helps Coffee Bean Increase 50% in Transaction
Feb 8, 2012
CyberAgent Ventures Invests in Vietnamese Music Service
Feb 7, 2012
DropMySite.com Backups Your Website, Email, and Database in the Cloud
Feb 8, 2012