Which is the brand that doesn’t use social media but is frequently mentioned on Twitter and Facebook? It’s Apple and it dominated the social brands list again. The Vitrue 100 annually ranks the most social brands by analyzing online conversations in the online social space. The result: Apple flooded the list with its products, taking top spot through the iPhone. Other Apple brand names that are on the list include Apple itself, iPad, iPod, iTunes and Mac. Apple doesn’t have an official Facebook business page or Twitter account but it is able to ...
Apple Dominates Social Brand Ranking Again
bySarah ChonginUncategorized
Although Zeta Interactive revealed that Microsoft was the most talked about brand in 2009, Vitrue (click here for methodology) had another brand in mind. According to its top 100 social brands ranking, Apple dominated the list. iPhone (1st), iTunes (6th), iPod (34th) and Mac (35th) all made it into the list, helping Apple become the most mentioned brand for the second year running. Reggie Bradford, Vitrue's CEO said that the iPhone was an exception in that it illustrates the power of a breakthrough product to generate chatter without maintaining a presence ...
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