Fimela.com is a web portal dedicated solely to Indonesia’s modern, tech-savvy, and mobile women who want a combo of news, fashion, and family tips. Just in time for its first birthday, Fimela is holding FimelaFest from November 25 to 27 at Jakarta’s Grand Indonesia East Mall (Level One). The FimelaFest - short for ‘Fimela Festival’ - promises to be a three-day women empowerment and lifestyle experience. Starting tomorrow, there will be a lots of activities such as an indoor flea market (with, of course, discounts), workshops about fashion, advice on careers, ...
Tag Archives: Women
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![How ‘Girls In Tech Indonesia’ is Aiming to Engage and Inspire [INTERVIEW]](http://www.penn-olson.com/wp-content/uploads/2011/07/anantya-van-bronckhorst-250x250.jpg)
Aug 5 2011
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HijUp.com, Muslim Fashion E-commerce Portal
Indonesia’s e-commerce scene is getting interesting. Big players from global companies are entering Indonesia one after another while local e-commerce start-ups launch and compete to gain market share in this, the fourth largest nation in the world. One local startup named HijUp.com has just entered this crowded scene but is targeting a niche market: Muslim women. HijUp, which stands for Hijab Up (it sounds like Make Up or Dress Up), is Muslim fashion online marketplace, where designers can display and sell their collections. People can browse fashionable hijab, dresses, and accessories, ...
Jul 28 2011
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How ‘Girls In Tech Indonesia’ is Aiming to Engage and Inspire [INTERVIEW]
The photo on the right shows a #StartupLokal community meet-up last month. Many people usually attend, your correspondent included, this kind of networking event/meet up. Count the number of women in that photo. How many of them can you see? Yes, that’s the problem - it’s far from being a fair balance of genders. We’re not sexist, but this is an unfortunate fact. From developers, start-up founders, and CEOs, to investors & VCs; from informal meet-ups to technology-related conferences - the majority of people we meet are men. Where are the ...
Mar 9 2011
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Why more Females are joining Facebook in India
Facebook, the top social network in the world with more than 600 million users is ruling in India as well. Six months ago, Facebook became the No. 1 social network in India surpassing Orkut. Considering its popularity, there is no way Facebook is going to be dethroned, at least not in the near future. To find out what is driving users in India on this social network, I logged on to Social Bakers to explore the statistics in India. Below is what I have found: With over 22 million Indians on Facebook, ...
Aug 16 2010
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How Women are Shaping the Internet
Globally, women make up nearly 46 percent of the web population – despite being the minority, it is interesting to note that they are dominating many aspects of the digital media landscape. Trends are showing that women have caught up in the usage of internet ranging from activities like purchasing online, social networking, instant messaging (IM) and it appears that the online experience of women sway towards communicating and building relationships with others. Comscore released a whitepaper compiling a study about digital behaviors of women across the globe against men in 40 ...
Jul 9 2010
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Facebook Comes Before Tooth Brushing For Women
It is now understandable why women dominate social media. Last month, NBC Universal’s Oxygen Media polled 1,605 U.S. adults who use social media, and found that 34 percent of them check Facebook before brushing their teeth, and nearly 40 percent of them are self-described “Facebook addicts.” Women also don’t seem to have a problem with privacy, a controversial subject: - 63 percent use Facebook for networking and career, but 42 percent don’t have a problem with posting photos of them “visibly intoxicated.” - 32 ...
May 25 2010
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Food, Beverage Brands Are Women’s Best Friends On Social Media
Who is women’s best friend? No, not diamond. At least, in social media, food/beverage brands seem to be women’s best friends. A survey by SheSpeaks and iVillage has revealed that 36% of the female respondents are a Facebook fan or Twitter follower of at least one food/beverage brand. Second in place, unsurprisingly, are health/beauty brands at 32%. So, this study has clearly laid out what female Internet users are most interested in. If you're a restaurant with presence in Twitter and Facebook, there is a high tendency that most of your loyal customers ...
Mar 4 2010
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Women Dominate Social Media: Both Mobile And Desktop BUT…
Last year, we saw how women dominated on social networking sites. This year, according to The Nielsen Company, we are seeing the same trend on mobile devices. Well, there might be more female social networkers around but it seems, they are not as good at embracing it as the males. A national survey released today by Liberty Mutual’s Responsibility Project sheds some light on men and women's online behavior and responsibility. It appears that men are more likely to have more than one social networking account and are more open to "friending" ...
Jan 22 2010
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REVEALED: What A Woman Wants To See In Your Online Photo
For males who're into online dating, this post will help you greatly. Informationisbeautiful has converted dating site OKCupid's data into an easy chart. Here are the key findings: Want a higher chance of meeting the opposite sex? Include an animal in your picture or show off your muscles (only if you have them please). If these two suggestions don't work for you, just appear to be doing something interesting in the photo. Though that's very subjective. No matter what, just make sure you don't include drinking or travel photos in your dating ...
Jan 15 2010
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Google Tells You What Your Other Half Wants
Google knows secrets of your spouse you might not even know about, and might never ever find out. And here's the hard question, "Do you know what your other half wants?" So much so that they have to google to find ways to get you to do it? Dan Ariely, author of "Predictably Irrational," did a simple search with "How can I get my boyfriend/girlfriend to..." and got some pretty neat results. What The Girlfriend Wants Seems like most women are waiting for their boyfriends to pop the question. From the results, women tend ...
Dec 14 2009
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Women Heart Facebook More Than Other Social Networks
According to a study by SheSpeaks, more women are using social networking sites, such as Facebook, Twitter and MySpace. To be specific, it's an increase from 38% in 2008 to 86% of women this year. Of which, 50% revealed that they purchased products because of these sites and 40% have used coupons found on them. I guess by now, we should be pretty convinced that coupons work wonders for Internet users. When asked which social networks they prefer, 80% of women chose Facebook. What's more, Facebook users are twice more likely to log in ...
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Japan’s Social Giants: Trends in User Numbers [CHART]
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